My journey takes me along the path of a Web Entrepreneur.

My blog follows my journey and forces me to push my creative business ideas and mesh them with what I know about creating a successful website.

I’ve read article after article telling me I need to laser focus my blog’s niche crowd and write to them. These articles tell me if I write about web development, then only write about that. And if I write about entrepreneurship, only write about that. Consistency is key, otherwise, you’ll lose readership.

Don’t write about Google Sitemaps one day and then write about Unconventional Thinking the next, they say.

I don’t believe this is always the case.

To be a Web Entrepreneur, it’s not enough to only learn about popular web designs. It’s not good enough to only learn SEO techniques. And it’s definitely not good enough to only learn about marketing.

To be a successful Web Entrepreneur, you need to know all these things. You need to know how to budget, how people view your website, how to be creative in business, how to push your own creative limits, how to write a business plan, the thinking process of creating profit where others may not think, and you definitely should understand the Time-Value of money.

This article comes about because I found the following message in my Inbox the other day:

someone unsubscribed from my blog

After seeing that I sat back in my chair, turned my eyes away from the monitor, and questioned if my blog’s focus was a little off. I then jumped online and headed for my blog, I wanted to examine it the way I believe others might be viewing it.

The first area I looked to was my Categories. I had 6 listed:

  • Business 101
  • Entrepreneurial Learning Curve
  • General Discussion
  • Marketing
  • Real Estate
  • Web Development

On the surface I can see how a few of these don’t go together. I mean, how does real estate go with web development?

To me, there really should only be two categories: Entrepreneurial Learning Curve and Web Development. But to file away my articles a little better for my readers, I’ve created a few separate categories.

I believe whole heartedly these categories all go together, or at least, the way in which I write about them. Here’s an example:

Real Estate and Web Development - How They Go Together

Real Estate

My entrepreneurial experience comes from owning 2 businesses and real estate investing.

If you follow my blog, you’ll notice my Real Estate Category doesn’t concentrate on tax laws, how markets are doing, which city is the best to invest in, etc.; instead, it concentrates on how an investor thinks.

How they find profits by thinking creatively. How they market themselves. How they solve seller’s and buyer’s problems to succeed in business.

It concentrates on the entrepreneurial experience as an investor. When I write a real estate article, I’m not trying to teach you how to invest in real estate, I’m trying to show you how you should think as an entrepreneur through the entrepreneurial experiences I’ve had as an investor.

Web Development

As a Web Entrepreneur, it’s important to know how to design a website people won’t click off of the instant they come to it. It’s also important to know important tools like WordPress and Google Sitemaps that are out there and how to leverage them to rank well in search engines. So I write about that.

By learning how to think creatively and how an investor solves problems for buyers and sellers, you can take that new found knowledge and plug it into your website. By learning how an investor does things differently than a Realtor, like buying and selling, you can use that knowledge to zag when others are zigging.

I thought for a moment about what a Web Entrepreneur needs to know. Here’s a short list of only a few things I came up with. They know about:

  • marketing
  • search engine optimization
  • what makes a good website
  • setting up a business and protecting their assets
  • managing money
  • being creative in a competitve marketplace
  • listening and reading between the lines

My actual list was much longer but I think you get the point.

Searching a bit more, I headed over to my StumbleUpon page and took a look at a few friends I have and noted the interests we shared in common. Here’s a snapshot:

picture one, seo, marketing, business, entrepreneur picture two, seo, marketing, business, entrepreneur
picture three, seo, marketing, business, entrepreneur picture four, seo, marketing, business, entrepreneur

Conclusion

You see, by writing only about one niche, web development for example, I am leaving out all the important things a Web Entrepreneur needs to know about the entrepreneurial experience - and visa versa.

It’s not enough for me to focus in on only one topic and stick to it. I feel I would be doing you an injustice. The images above prove to me people out there have an interest in both being an entrepreneur and succeeding online.

And that’s the focus of my blog. Read each article with the Web Entrepreneurial spirit in mind and how it can benefit you as a person. How can my experiences help you grow? By commenting, you can help me grow as well. Entrepreneurs need to know to some degree a little about web development. Web developers should know a little how entrepreneurs think.

The above paragraph is why I love to blog, even though it seems like a chore sometimes. This is the notion behind the yin and yang symbol which I associate with this blog and my company’s brand.

The result hopefully molds you into a person *like this*.

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